New additions reflect Babyscripts’ continued commitment to empower females through leadership
Babyscripts, the leading virtual care platform for managing obstetrics, today announced two critical additions to company leadership, naming new board member, Sheila Schweitzer, and Executive Vice President of Revenue, Shellé Jones. These decisions mark Babyscripts’ latest step to empower female leadership at the executive and advisory level.
Ms. Schweitzer has more than 32 years of experience in the healthcare industry and brings to the Babyscripts board a tremendous depth of experience and success as a C-level executive, investor, and advisor. She is the founder and former CEO of PatientMatters Holding, LLC, a technology and patient engagement firm helping healthcare providers manage patient financial obligations. She was previously the Chairman and CEO of CareMedic, an HCIT revenue cycle management company; COO of MedUnite, a consortium of insurance/managed care companies that created a health data exchange; CEO of Presideo, a biometric security platform for HCIT systems; and SVP, Operations of Envoy, the nation’s largest healthcare clearinghouse.
“I am excited to be working with Babyscripts as they continue to grow and work for their mission of better pregnancies,” said Sheila Schweitzer. “Babyscripts’ mobile clinical solution is unique and has documented success in providing remote monitoring and education for expectant mothers that improves the health of the mother and baby.”
In conjunction with this announcement, Babyscripts also welcomes Shellé Jones as EVP of Revenue. Ms. Jones formerly held the position of VP of Payer Partnerships and Strategic Accounts at Babyscripts. In this role, she orchestrated and closed multiple partnerships with national and regional health plans, significantly expanding Babyscripts’ market-share in the payer space. Before joining Babyscripts, Jones spent more than 15 years in healthcare sales, strategy, and operational leadership roles including 8 years leading strategic growth as VP of Strategic Partnerships for AccentCare and Graham Healthcare Group. In her new role at Babyscripts, Jones will draw on her expertise to create and lead the sales organization strategy to create new revenue streams and drive growth.
“I am excited to take on this new role with Babyscripts and for the opportunity to help deliver better pregnancies to moms through partnerships with physician groups, health systems, and health plans,” said Shellé Jones. “Women make the vast majority of the healthcare decisions for their families, and make up the majority of the hospital workforce. Bringing more female leadership to Babyscripts is an important step to becoming more patient-focused.”
“Babyscripts’ mission is to deliver the best in maternity care to women, specifically those most at-risk,” says Anish Sebastian Co-founder and CEO at Babyscripts. “Sheila and Shellé are not only intimately familiar with the challenges that uniquely affect women’s healthcare, they are also the most qualified to tackle those challenges by virtue of their skill, experience, and demonstrated success. It’s critical that the leaders who guide the company and drive decision-making have an in-depth understanding of our patients, and we’re committed to keeping that a reality here at Babyscripts.”
The decision to welcome Ms. Schweitzer and Ms. Jones marks a step in Babyscripts’ continued dedication to empowering women through leadership, an integral part of making good on their mission to deliver better maternity care to all women. To that goal, Babyscripts has developed and continues to invest in functionalities to address social determinants of health and mental health, including postpartum depression, and problems of substance abuse, especially as the COVID-19 pandemic has widened the pre-existing gaps in maternal health care for the medically underserved. In 2019, Babyscripts created a partnership model between patients, providers, and payers to use Babyscripts Virtual Maternity Care to improve access for these vulnerable populations, and in 2020 was instrumental in the passage of one of the first-ever digital health reimbursement mandates, an addendum to the DC Council’s Postpartum Care Expansion Act. Babyscripts’ Maternal Mental Health solution, a first-of-its-kind product for real-time remote monitoring of maternal mental health facilitated by a care provider, is currently in beta-testing at George Washington University Medical Faculty Associates (GW MFA), where it is the subject a focused research study.